June 2023 Contractor of the Month is: Lit Up Outdoor Lighting

Can you tell us about your business?

We are an electrical and landscape lighting company dedicated to providing quality workmanship. With over 30 years of experience in Electrical we have proven our dedication, trust, and performance in the field.

How did you get into the landscape lighting business?

We found that many customers requesting lighting inside their homes also wanted landscape lighting. We saw the opportunity to blend those services, so we introduced LIT-UP, our sister company to cover the outside lighting.

What percentage of your business is landscape lighting/what other services do you provide (ie: landscaping, irrigation, electrical…)?

While a large percentage of services we provide are electrical at about 60% we have been seeing a large increase in outdoor lighting. Around 40% of our business is outdoor lighting.

How long have you been installing landscape lighting?

I have installed lighting systems previously going back around 6 years. Since then I have experienced a variety of lighting systems and products and love the AMP products for my Lighting projects.

What AMP products do you prefer to use? Which fixtures are your favorite?

Ring further enhances the security aspects of our lighting system. With the Ring Systems that we install, we can link the activation of the cameras to also turn the lights on. Customers are always impressed when they see that functionality.

What tips or tricks have you learned that have benefited your work from a design/installation perspective?

The tip is to know your product and how they look at night when illuminated before trying to sell to customers. Knowing your products will give you the confidence and understanding to explain and educate the customers and allow us to make the best choice for the home.

Tell me about your sales process. How do you find your customers? What is your sales process? Do you use sales tools such as a free demo…

All word of mouth referral, we offer unmatched service with knowledge and the skills to back it up. Having the portfolio of previous projects to show my past work normally speaks for itself.

Where do you find inspiration for your lighting designs?

Online pictures help to find new ideas search the web. Taking a look at what other professionals in my industry have done, whether it’s a new creative way to illuminate or another way to tackle a unique application.

What do you feel is the most personally rewarding part of installing a lighting system for a client?

The reward is when the system is seen at night for the first time. Nothing beats the feeling of the customer in awe. Between the gratitude and excitement, you cannot get close to the feeling of a successful lighting project.

Tell us a little bit about you personally: What do you like to do outside of work? What are your hobbies?

We are lucky to live in the Sunshine state, so I try and stay cool between spending time with family and boating.